The trend was first introduced to me by Stephanie Troyer. She's the interior decorator on our Fab 5 Design Team. So talented and spots the new trends so early she may as well have started them herself! Once she showed me a photo, many weeks ago, and mentioned the burlap, I've been seeing it everywhere.
A few fab burlap sources:
burlap bedding @ Anthropologie.com
See the little JOY candlestick style elements on the bottom right? I love these! The letters are stenciled on burlap which are tacked on with little brads. You can find the tutorial HERE to make your own. I hope I can find time to make these for the Christmas season.